In part 1 of a two part series we will cover:
- Overview of what Communications is and what it involves: websites, social media, public relations, emails and events
- Brand values, tone and understanding your point of difference
- How achieve your business goals with the right communications
- Getting to know your audience and what they want
- Websites: how to make yours the best it can be
- Email newsletters: why these are the most important form of communications
- Public relations: why talking to the media is important and easier than you think.
- Quick intro into what will happen in the next webinar
Kirsten Matthews is the founder of Mabel Maguire, a branding and marketing agency for both small and larger scale business aiming to provide you with the best social media, branding, marketing, public communications and content creation strategies to suit your business. Having worked with many hospitality businesses, Kirsten brings a level of expertise and disco flair to the workshop.
